media

Tips For Planning A Media Event – Part Two, Getting It Done

Posted on August 6, 2013

While it is important to prepare and practice as much as possible before meeting with the press, it is equally important to remember that even the best media spokespeople can have off days. If something goes wrong, don’t get bogged down by it, but keep going, chances are the gaffe isn’t as big a deal […]

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Tips For Planning a Media Event – Part One, Getting Ready

Posted on July 30, 2013

Whether it’s your small business’ big event, your book launch or your community party, sometimes getting a little media coverage can make all the difference to your success. So what can you do if you don’t have the  resources to bring in a professional firm or you’re simply not comfortable doing that?  The best bet […]

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The Fastest Way to a Politician’s Heart is Through a Camera Lens

Posted on April 9, 2013

If politics were for wallflowers, government buildings would look like bungalows and politicians wouldn’t need to give speeches.  So for the sake of simplicity let’s start from an understanding that politicians expect to be seen and heard.  They would like it to happen at their convenience and on their issues, but they will adopt an […]

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